THE GRAVITY COLLECTIVE
The Gravity Collective is a UK based sales and marketing agency with over 20 years of experience in the snow-sports and outdoor industries. We work with international brands cementing them in the UK arena.
The Gravity Collective was founded in 2016 by Mark Mitchell and has grown to bring the best products and services to the UK market. We aim to form partnerships between the brands we represent and our customers to ensure long term sustainable business.
The brands we represent are true pioneers in their fields and have significantly impacted the sports we all love.
THE COLLECTIVE
Black Crows
Black Crows is an independent french freeski brand from Chamonix. founded in 2006 by pro freeskiers Camille Jaccoux and Bruno Compagnet, black crows were born out of a desire to collide beauty and efficiency into skis. We create obsessively design-driven objects that are uncompromising in performance and identity for contemporary skiing.
We aim for the pleasure of the senses through freedom and adventure. We believe that ski culture is a window to the world.
Outdoor Research
Outdoor Reserach was founded in Seattle WA in the 1980’s and quickly built a reputation on functional, quality outdoor gear that pushed the limits of innovative possibilities.
The Gravity Collective is the UK agent for Outdoor Research Ski & Snow products.
The gear is built to withstand the hard winters of the Pacific North West using top quality materials and with new modern cuts developed in conjunction with pro athletes such as the UK’s very own Zoe Atkin, X-games gold medalist Troy Podmilsak, snowboarder Neil Provo and ski ledgend Mark Abma.
Spy Optics
Born in 1994 in San Diego, SPY+ hails from the intersection of cultures that define California youth. The name SPY+ represents our role as agents of this culture, and our cross icon and flagship orange are universal symbols of positivity and good vibes. As purveyors of excellence in eyewear, our endless pursuit of positive cultural evolution is symbolized by these tools that have a profound impact on how you see the world.
Mons Royale
From the bottom of the world, Wānaka, New Zealand. Mons Royale was founded in 2009 by a freeride skier and a designer. With roots in high-country sheep farming and a respect for the elements, their mission was simple: create high-performance Merino apparel and move the world beyond oil-based synthetics.
Today, Mons continues to push boundaries. We’re driving change in an industry dominated by plastics, choosing progression over perfection to rid outdoor apparel of synthetics. From our Growers Club network of New Zealand Merino farmers to our world-class manufacturing partners, we’re constantly raising the bar for natural fibre performance.
Coal Headwear
In 2002 a group of friends with a passion for headwear and a shared love of snowboarding and the outdoors— came together to start a company that reflected their lifestyle and shared vision: Headwear is more than an accessory. At the time, hats and beanies were little more than a commodity, another place to put a brand logo. Coal saw an opportunity to provide styles that took fit, function, and fashion seriously while knowing that headwear is an extension of you and your lifestyle. Design, quality, and style have guided us, and over 20 years later, we remain dedicated to making headwear more than an accessory..
Dirty Dog Eyewear
Dirty Dog Eyewear specializes in durable, high-performance sunglasses, goggles, and helmets designed for extreme conditions, featuring advanced polarizing polyfilter and polycarbonate lenses. They offer 100% UV protection and 100% polarization to block glare. Known for lightweight, flexible TR90 frames and impact-resistant technology, they are ideal for sports and active lifestyles.
“The mountains are calling and I must go.”
John Muir
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If you are interested in stocking any of the brands we represent or have any questions please use the contact form.